Emirates presents stand at ATM 2024

Emirates airline has unveiled its largest ever 975 square metre stand at Arabian Travel Market (ATM), which kicks off on 6 May 2024.

This year, Emirates is showcasing its highly popular Premium Economy Class seat, with new cabins available in 15 cities. Each seat features more than 101cm of legroom, wide seats and a high backrest recline.

The airline also showed the popular fully enclosed Boeing 777-300ER Gamechanger First Class cabin, Boeing 777 Business Class seats, and the lounge area aboard the new generation A380. The booth showcases iconic products such as the First Class shower-SPA and spacious Economy Class seats.

The Emirates Official Store showcased new collections of merchandise from Emirates’ sports partnerships, including towels, caps and apparel in collaboration with Wimbledon 2024, as well as a sailing theme.

Also available at the show are UAE-made products with ghaf tree motifs created in collaboration with local brands. These include fragrances and home accessories, cactus leather goods and premium leather bags, among others.

Emirates has dedicated part of the stand at ATM 2024 to some of its environmental initiatives across its various operational areas. As part of the Emirates stand, conference rooms have also been built to accommodate more than 130 guests and partners at any one time.

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